Thursday, March 10, 2011

Rejoicing in Crunchland!

At last report, things were looking desperate for Cap'n Crunch and his hardy crew.

But fear not, fellow Crunchberry lovers.

I bring you great news and hope in the form of the following late-breaking e-mail message from my new best friend Corey DiGiovanni:

Hi J.D.

We caught your recent report and would like to confirm that Cap'n Crunch is here to stay.

In fact, we just launched an official Facebook page for Cap'n Crunch so our adult consumers can stay up-to-date on all things Cap'n Crunch. You can also follow the brand on Twitter@realcapncrunch.

We're not surprised about the passion and enthusiasm for Cap'n Crunch.

It is one of the most popular and iconic brands in America, especially among adults who grew up eating this cereal.

While stepping up our social media presence, our plans for Cap'n Crunch will continue to meet our commitments to the Children's Food and Beverage Advertising Initiative.

Corey, on behalf of Quaker
So it appears we can call off the Crunch Revolution.

Cancel your plans to stock up on your favorite variety this weekend.

And no need to worry about deciding which family members and friends are "Crunch worthy" as you dole out your last tasty morsels.

The good Cap'n will sail again. I just hope he plans to have Frankenberry, Dig 'Em and the rest of the crew on board.

Eat up, folks! Time's a wastin'!

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